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MTR Gaming Unit Completes Purchase of Binion’s Horseshoe;
Harrah’s To Operate Las Vegas Property, Host World Series Of Poker

LAS VEGAS and CHESTER, WEST VIRGINIA – March 11, 2004 – Speakeasy Gaming of Fremont, Inc., a wholly owned subsidiary of MTR Gaming Group, Inc. (Nasdaq NMS:MNTG), today completed the purchase of Binion’s Horseshoe Hotel & Casino in downtown Las Vegas.

In conjunction with the MTR transaction, Harrah’s Entertainment, Inc. (NYSE:HET) acquired rights to the Horseshoe brand in Nevada and to the World Series of Poker, the largest poker tournament in gaming. MTR and Harrah’s have received regulatory approvals for joint operation of the legendary downtown Las Vegas property.

Binion’s Horseshoe is expected to reopen on or about April 1 and to host the 35th annual World Series of Poker beginning April 22. Former Binion’s employees have been sent a letter inviting them to call 702-382-1600, Extension 7329, to schedule job interviews beginning March 10.

Harrah’s will serve as the primary day-to-day operator of the property on an interim basis, subject to certain oversight and review by a joint committee of Harrah’s and MTR. The joint operating agreement will have an initial term of one year – which Harrah’s may extend for up to an additional two years – during which MTR will receive certain guaranteed payments.

MTR Gaming Group, Inc., through subsidiaries, owns and operates the Mountaineer Casino Racetrack and Resort in Chester, West Virginia, Scioto Downs in Columbus, Ohio, the Ramada Inn and Speedway Casino in North Las Vegas, Nevada, Binion’s Horseshoe in Las Vegas, Nevada, and holds a license to build Presque Isle Downs, a thoroughbred racetrack with pari-mutuel racing in Erie, Pennsylvania. The Mountaineer facility currently encompasses a thoroughbred racetrack with off-track betting and export simulcasting, 3,200 slot machines, 359 hotel rooms, golf course, spa & fitness center, theater and events center, convention center and fine dining and entertainment. MTR is included on the Russell 2000® and Russell® 3000 Indexes. For more information, please visit www.mtrgaming.com.
Founded 66 years ago, Harrah’s Entertainment, Inc. owns or manages through various subsidiaries 25 casinos in the United States, primarily under the Harrah’s brand name. Harrah’s Entertainment is focused on building loyalty and value with its target customers through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership.

More information about Harrah’s Entertainment is available on the company’s Web site, www.harrahs.com.

This release includes "forward-looking statements" intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. You can identify these statements by the fact that they do not relate strictly to historical or current facts. These statements contain words such as "may," "will," "project," "might," "expect," "believe," "anticipate," "intend," "could," "would," "estimate," "continue" or "pursue," or the negative or other variations thereof or comparable terminology. In particular, they include statements relating to, among other things, future actions, new projects, strategies, future performance, the outcome of contingencies such as legal proceedings and future financial results. We have based these forward-looking statements on our current expectations and projections about future events.

We caution the reader that forward-looking statements involve risks and uncertainties that cannot be predicted or quantified and, consequently, actual results may differ materially from those expressed or implied by such forward-looking statements. Such risks and uncertainties include, but are not limited to, the following factors as well as other factors described from time to time in our reports filed with the Securities and Exchange Commission:

• the effect of economic, credit and capital market conditions on the economy in general, and on gaming and hotel companies in particular;
• construction factors, including delays, zoning issues, environmental restrictions, soil and water conditions, weather and other hazards, site access matters and building permit issues;
• the effects of environmental and structural building conditions relating to the company's properties;
• our ability to timely and cost effectively integrate into our operations the companies that we acquire;
• access to available and feasible financing;
• changes in laws (including increased tax rates), regulations or accounting standards, third-party relations and approvals, and decisions of courts, regulators and governmental bodies;
• litigation outcomes and judicial actions, including gaming legislative action, referenda and taxation;
• ability of our customer-tracking, customer-loyalty and yield-management programs to continue to increase customer loyalty and same-store sales;
• our ability to recoup costs of capital investments through higher revenues;
• acts of war or terrorist incidents;
• abnormal gaming holds, and
• the effects of competition, including locations of competitors and operating and market competition.

Any forward-looking statements are made pursuant to the Private Securities Litigation Reform Act of 1995 and, as such, speak only as of the date made. We undertake no obligation to publicly update any forward-looking statements, whether as a result of new information, future events or otherwise.

 

Investor Relations Counsel:
Loren G. Mortman - MTR Gaming Group, Inc.
The Equity Group Inc.
(212) 836-9604


Brad Belhouse – Investors
Harrah’s Entertainment, Inc.
(702) 407-6367

Gary Thompson – Media
Harrah’s Entertainment, Inc.
(702) 407-6529